AI consulting · London

Your data,
your decisions,
your clarity.

We help growing businesses stop guessing and start knowing — by building custom AI tools that turn scattered data into confident decisions.

Start a conversation See what we build
"Most of the world will make decisions by either guessing or using their gut. They will be either lucky or wrong."
— Suhail Doshi, CEO of Mixpanel
DELPHI DECIDE

The oracle principle

Decide,
don't guess.

The Oracle at Delphi didn't give you data. It gave you clarity. We believe that every business already holds the answers in its own numbers — it just needs someone to ask the right questions.

What we build

Custom tools that turn your data into decisions

01

Custom Analytics Dashboards

Real-time business intelligence built as web applications — not off-the-shelf tools. We connect your POS, inventory, marketing and financial data into a single portal you'll actually check.

  • Stop rebuilding the same spreadsheets every week
  • See margins, waste and trends in real time
  • Make Monday morning decisions on Friday night
02

AI Workflow Automation

Bespoke automation of the repetitive work that's eating your team's time — order processing, reporting, customer follow-up, data synchronisation — built with AI APIs and custom interfaces.

  • Reclaim 10–20 hours of manual work per week
  • Eliminate copy-paste errors between systems
  • Scale operations without scaling headcount
03

Predictive Intelligence

Know what's coming before it arrives. Churn prediction, demand forecasting, customer segmentation — delivered as tools your team uses daily, not data science reports that sit in a drawer.

  • Identify at-risk customers before they leave
  • Forecast demand and right-size inventory
  • Know which customers are worth acquiring

The process

From scattered data to clear decisions

I

Discovery

We map your data landscape, identify the decisions you're making badly, and define what success looks like in measurable terms.

II

Build

We build custom — not configure off-the-shelf. Every dashboard and automation is designed around how your specific business actually works.

III

Embed

We train your team until the tools are genuinely used, not just delivered. A dashboard nobody checks is a dashboard that doesn't exist.

IV

Evolve

On retainer, we monitor, optimise and expand — adding new data sources, new automations and new insight as your business grows.

"It is a capital mistake to theorise before one has the data."
— Arthur Conan Doyle
3–5× ROI on analytics investment (typical)
2 wks Average time to first useful insight
15 hrs Manual reporting hours recovered per week
Custom Built for your business, not adapted from a template

Why Delphi Decide

Built by someone who has actually run a business

We build, not advise

You get working software you can use on Monday, not a strategy deck to file away. Every engagement ends with a tool, not a report.

Operations experience, not just technical

Years of experience founding and running businesses means we understand what a business owner's Tuesday afternoon actually looks like — and build tools that fit how real businesses operate, not how consultants imagine they do.

Quant depth, plain language

Our foundation is deeply analytical and technical — but we believe the smartest thing you can do with complex analysis is explain it simply. We translate what the numbers are saying into language that drives decisions, not eyebrows.

We stay after delivery

On retainer, we're there when the data changes, the business pivots, or a new question emerges that the original build didn't answer.

The founder

The rare combination of builder and operator

Steve Solomon — Founder, Delphi Decide

Steve · Founder, Delphi Decide · London

The longer story →

Quantitative mind.
Operational instincts.

Founder · AI Consultant · London

Most AI consultants are either technical people who can't speak to business owners in plain language, or business people who can't actually build anything. I've spent 30 years doing both.

I started in quantitative finance — trading systems, derivatives pricing, neural networks — at a time when machine learning was a research curiosity, not a product feature. That technical foundation has never left.

Then I spent eight years running a restaurant in London. I learned what the numbers in your business actually mean when it's your money, your team, and your margin at stake. That operational perspective shapes everything I build.

Delphi Decide exists because I got tired of seeing smart business owners make decisions in the dark — not from lack of data, but from lack of tools that turned that data into something actionable.

Get in touch

Let's talk about
your data

The best first conversation isn't a sales call — it's a genuine exchange about what decisions you're making badly right now, and what data you already have that could change that.

No pitch decks. No jargon. Just an honest conversation about whether we're the right fit.

Email
Phone +44 (0)7838 142 428
Location London, UK — serving businesses across the UK and internationally
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